Love First presents
The Game of Love
The game of power is throwing our world out of balance. Also, it's boring. If we are to play Russian roulette with our existence, let’s at least make it a better game.This is a new paradigm for people who want to change the world with love, but don’t always know how.
THE WORLD
IS BREAKING
Most people go numb.
The courageous go Love First.
Tired of the world being a mess?
Join the weekly Level 1 mastermind for people who are done waiting for the world to get better, and want to become the ones who change it.
This is not the world we were promised
The news cycle is a violence machine and you’ve had to choose between staying informed and staying sane.You care deeply about the world — climate, democracy, war, exploitation — and you don’t know what one person is supposed to do with all that weight.You’ve done enough personal growth work to know that bypassing it with positivity is escapism, but sitting in the grief isn’t working, either.Your relationships feel like the one place love still exists, but even there, old patterns keep surfacing.You want to lead with love in your work, your relationships, your community… but nobody ever taught you what that actually looks like as a daily practice.You sense that love is the answer, but saying that out loud sounds cringe.
What if love isn’t just what you retreat to when the world gets hard, but what you build with?
Close your eyes for a moment—and hit play on the audio to hear this section read aloud.
(Audio transcript)
The year is 2040. You made it through. Not just survived — you’ve helped build something. The world isn’t perfect, but it’s recognizably more beautiful than it was when you first joined the movement.You’re standing in the kitchen of your dream house. Renewable energy powers the espresso machine you just used to brew a cup of ethically and environmentally responsible coffee, its pleasing scents filling your nostrils and nourishing your soul. Outside, your garden is lush with native plants attracting butterflies, hummingbirds, and bees, and various species keeping the pests away from your homegrown vegetables.Climate change, imperialism, war… These topics no longer fill you with dread, as people the world over have been working together to bring an end to the destruction of our planet, our society, and ourselves. New climate and local ecosystem regeneration initiatives are announced virtually every week. Animal species are repopulating thanks to numerous sanctuary zones under indigenous stewardships. The military-industrial complex has become the manufacturing powerhouse of the Change, Healing, Adaptation, Repair and Restoration Movement—CHARRM—solving critical challenges for agriculture, desalination, energy, and more.Humanity has turned a corner. Instead of exploiting and extracting nature, we’ve come to live harmoniously with it—and the results have proven spectacular.Now open your eyes again. That future doesn’t build itself, nor does it get built by people operating from fear.A strategic and widespread use of Love is how we’re going to close the gap between our current state of affairs, and the world you just felt was possible.
A weekly live mastermind for heart-forward people
We gather for one hour on Zoom where you will be taught game concepts and fundamentals, participate in immersive practices ('game play'), and enjoy discussion and group coaching with like-minded and like-hearted future friends.Next cohorts start on: April 23, 2026
Limited to 20 people. Sliding scale $497–$797
Understand why and how the current game is failing you, even if you’re doing pretty well in life.
Learn What Love Actually Is. Not sentiment, not weakness, but a force with structure, science, and daily practice behind it.
Apply the power of identity, and distinguish between your authentic self and the identity built for you by others.
Develop emotional intelligence, the kind that builds resilience and changes how you move through conflict, grief, and connection.
Practice new ‘game mechanics’, and walk away with a framework to bring love into every area of your life, strategically and purposefully.
Have more fun! Replace the serious and heavy-handed ways of ‘doing the work’ with playful containers and activities.
Join a community of like-hearted people, who are equally passionate about fixing what’s broken and doing so with Love.
This is for:
People who have done personal growth work and want a home that takes it further.
People who are politically awake and spiritually grounded, and tired of those two worlds never talking to each other.
People who want to lead with love in their lives but need the framework, the tools, the community, and the accountability to actually do it.
People who refuse to choose between inner work and outer change.
Sound a little like you?
What we’ll be doing in the Mastermind each week
This is more than just “knowledge being shared:”
Immersive activities to practice what you learn;
Somatic methods to embody the teachings;
Improv games & playful experiences;
New relational dynamics;
Connect with yourself and each other in ways that most spaces never allow.
Oh, and you'll get some homework, too.
You never change things by fighting the existing reality. To change something, build a new model that makes the existing model obsolete.
— Buckminster Fuller
Hi. 👋🏼
I’m Faruk, the founder and creator of Love First. I’ve spent 20 years building award-winning technology, for companies ranging from startups to Fortune 500 giants. But I kept studying my even bigger passion: understanding how people work.What I found as the missing variable in high-performance systems — in teams, in companies, in lives — is love.Not as a sentiment. As strategy.So for the past 8 years I’ve been studying Love and developing frameworks, modalities, and teachings, all while living a Love First way of life. Now I'm formulating that way of life in the Game of Love.It has brought me multiple dream relationships, dream jobs, dream houses, an incredibly loving community of people around me, and so much more.
I built this dream life by refusing to stay in one lane.The same is waiting for you.
The next cohorts begin on: April 23, 2026
When
Thursdays for the following dates:
April 23, 30
May 7, 14, 21 (May 28th skipped)
June 4, 11, 18Time of day
Cohort A1: 9 AM Pacific Time
Cohort B1: 5 PM Pacific TimeWhere
On Zoom (free Zoom account required)What
60 minutes of teaching, immersive practices, discussion, and group coachingLimited to 20 people, excluding your facilitatorPrice: $497–$797 sliding scaleRecordings available.
You may miss no more than 2 sessions without prior negotiation.
Love First has had such a profound positive impact on my life in a very short period of time. Faruk has a special gift for human connection. He created a safe space where I felt free to express myself vulnerably.
Brad Kuntz
It’s definitely the leveling up I was looking for.
Heather Isobe
The most beautiful holding, and the most unconditional care.
Emma Naomi Coaching